Objectives and competences

Communication departments play an increasingly strategic role in organizations. To the traditional objectives of achieving better results and improving institutional reputation, the differential value of doing so is added by interpreting the sustainability trends of the UN 2030 Agenda.
This master's degree is designed so that you can evolve professionally in the field of Corporate Communication and develop a 360º global communication plan using the most impactful tools and channels, generating engagement from the target audiences, internal and external, of the organizations.

Basic information

TypePostgraduate courses
CertificateLifelong learning master's degree certificate
Faculty or schoolInstitut de Formació Contínua IL3
Branch of knowledge
  • Journalism, communication, advertising and public relations
Mode of deliveryDistance
Credits60
Length of course1 academic year
Language(s) of instructionSpanish
Enrolment fee:First year: 5.430,00 €
An increase of 10% is applied to the price, up to a maximum of € 70, as administration fee
In-company placement(s):No
Classes begin:06/11/2023
E-mailinfo@il3.ub.edu
Master's degree course homepage http://www.il3.ub.edu
ManagmentCarreira Gutierrez , Maria de la Paz
Open pre-enrolmentNo
Lead to doctoral studiesNo
Admission for applicants not holding a degree qualification:Sí, amb crèdits pendents (10% o menys)

Objectives and competences

Objectives

To incorporate the role of corporate communication management in companies, from the perspective of understanding the organization's social purpose and its capacity to create ethical, social, environmental and economic value, which enables the construction of clear differentiation in the current environment that surrounds us and in terms of the corporate narrative that is transmitted.

Access and admission

Applicant profile and access requirements

Recommended applicant profile

Professionals interested in improving their knowledge and skills in the area of business and organizational communication:
- Graduates in business sciences, business administration and management an other areas of human, economic and social sciences.
- Professionals in the area of communication who want to update their knowledge and/or integrate new trends in channels and tools and in new responsibilities and roles in communication departments, with the strategic value of sustainability.
- Consultants, advisors or professionals who work in advertising or communication agencies and want to deepen or update their knowledge and skills.

Access requirements and conditions

Pre-enrolment

Contact us

Faculty or school where the course is taught


Address:Institut de Formació Contínua - UB
C/ Ciutat de Granada 131

08018 - Barcelona
Espanya
Email address:info@il3.ub.edu
Webpage:http://www.il3.ub.edu
Telephone:93 403 96 96
Observations:Online learning.

For further enquiries


Address:Institut de Formació Contínua - UB
C/ Ciutat de Granada 131

08018 - Barcelona
Espanya
Email address:info@il3.ub.edu
Webpage:http://www.il3.ub.edu
Telephone:93 309 36 54
Observations:Monday to Friday, from 9 a.m. to 7 p.m.