Objectives and competences

The program offers practical and specialized training to face the challenges of artificial intelligence in the business environment. It combines theory and practice for the mastery of AI tools and models for language processing, data analysis and multimedia content generation, focusing on their implementation in business strategies, as well as ethics, risks and social impact. Aimed at professionals from various sectors, it does not require previous knowledge of programming. The course includes real cases, preparing students to lead the technological transformation in their organizations.

Basic information

TypePostgraduate courses
CertificateExpert diploma
Coordinating facultyInstitut de Formació Contínua IL3
Branch of knowledge
  • Economic sciences, business administration and management, marketing, commerce, accounting and tourism
Mode of deliveryFace-to-face
Credits15
Length of course1 academic year
Language(s) of instructionEnglish;Spanish
Enrolment feeFirst year: 2.180,00 €
An increase of 10% is applied to the price, up to a maximum of € 70, as administration fee
In-company placement(s)No
Start of teaching period13/10/2025
End of teaching period02/03/2026
E-mailadmisiones@il3.ub.edu
Master's degree course homepage https://www.il3.ub.edu/ca/curs-expert-intelligencia-artificial-aplicada-empresa
ManagmentBalocco , Simone
Open pre-enrolmenthttps://www.il3.ub.edu/ca/curs-expert-intelligencia-artificial-aplicada-empresa
Lead to doctoral studiesNo
Admission for applicants not holding a degree qualificationSí, amb crèdits pendents (10% o menys)

Objectives and competences

Objectives

Master AI tools and models for language processing, data analysis, and multimedia content generation.
Understand the fundamentals and applications of AI in business environments.
Analyse the ethical and social impact of AI on society and its regulations.
Develop practical skills in the use of AI for personalization, automation and analysis tasks.

Access and admission

Applicant profile and access requirements

Recommended applicant profile

- Professionals with no experience in programming, especially managers and middle managers (executive and management).
- Managers of SMEs and entrepreneurs who want to apply the benefits of artificial intelligence to contribute to the efficiency of their own organization.
- Professionals who want to incorporate artificial intelligence knowledge into their day-to-day life to evolve professionally in a strategic area for organizations.

B2 level of English is required, as there are readings in this language during the course.

Access requirements and conditions

The course is also open to students with no prior university education, who will acquire the same knowledge and skills and receive a specific qualification for their learner group. Information on the access requirements and other conditions can be obtained from the course directors.

Pre-enrolment

Calendar

Contact us

Classes


AddressInstitut de Formació Contínua - UB
C/ Ciutat de Granada, 131

08018 - Barcelona
Espanya
Email addressadmisiones@il3.ub.edu
Webpagehttps://www.il3.ub.edu/
Telephone93 309 36 54
ObservationsMonday and Wednesday, from 6.00 to 9.00 p.m

Further information


AddressInstitut de Formació Contínua - UB
C/ Ciutat de Granada, 131

08018 - Barcelona
Espanya
Email addressadmisiones@il3.ub.edu
Webpagehttps://www.il3.ub.edu/ca/curs-expert-intelligencia-artificial-aplicada-empresa
Telephone93 309 36 54
ObservationsMonday to Thursday, from 9:00 a.m. to 9:00 p.m., and Friday, from 9:00 a.m. to 3:00 p.m. (July, August and Christmas: Monday to Friday, from 9:00 a.m. to 4:00 p.m).

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