Objectives and competences
The world is evolving quickly, and we are living in a volatile, uncertain, complex, and ambiguous (VUCA) setting that has taught us to approach life and work from a different perspective, creating new, more digitalised work habits (remote working, online meetings, digital training, etc.). Personal and professional development has always been an added value, and in today's changing world, it is increasingly necessary to be professionally prepared for the new challenges we will have to face in the near future.
Courses of postgraduate course that integrate the master or postgraduate degree and that can be processed separately
Courses of postgraduate course that integrate the master or postgraduate degree and that can be processed separately
Basic information
| Type | Postgraduate courses |
|---|---|
| Certificate | Lifelong learning master's degree certificate |
| Faculty or school | ENTI - Escola de Noves Tecnologies Interactives |
| Branch of knowledge |
|
| Mode of delivery | Blended |
| Credits | 60 |
| Length of course | 1 academic year |
| Language(s) of instruction | Catalan;Spanish |
| Enrolment fee: | First year: 5.500,00 € An increase of 10% is applied to the price, up to a maximum of € 70, as administration fee |
| In-company placement(s): | No |
| Classes begin: | 30/12/2024 |
| masters@enti.cat | |
| Master's degree course homepage | www.enti.cat |
| Managment | Jiménez Vinuesa, Chal |
| Open pre-enrolment | No |
| Lead to doctoral studies | No |
| Admission for applicants not holding a degree qualification: | Yes |
Objectives and competences
Objectives
- To acquire fact-checked resources and arguments for the ethical and moral construction of political and social attitudes, based on democratic, humanist principles and criteria, with a progressive orientation.
- To identify opportunities provided by digital and multimedia technology and innovation tools and processes for social and political action.
- To acquire specific competences and to understand the necessary resources and criteria to exercise democratic and systemic political and social leadership.
- To train as a digital manager to know how to identify strategies, create professional content, analyse data, choose the adequate media (social media, blog, digital media) to locate a brand or leader in the appropriate place on the internet and social media, and also to impact new audiences and create a personal brand 4.0.
Access and admission
Applicant profile and access requirements
Recommended applicant profile
- Communication professionals who would like to manage their digital brand.- Students and professionals in the fields of journalism, communications, advertising, marketing or political sciences who want to become digital leaders.
- Leaders and managers who want to create both a personal digital brand and a unique brand story that will give them greater online visibility and impact.
- Executives in communication management, marketing management or other public relations areas.
- Community managers who want to expand their online scope of action and work more effectively.
- Professionals from any type of institution that would like to understand the digital ecosystem and acquire the tools needed to most effectively analyse and manage data.
- Technical professionals from any field that would like to develop skills in the areas of communication, content creation and creativity.
- Professionals who would like to take a leading role in the digital transformation of a company or business.
- Chiefs of political cabinets, consultancies and administrators of public policies, communication groups, marketing direction or other public and institutional relations areas.
- Professionals of any institution that want to establish in the ecosystem of political and social leadership, by acquiring the necessary competences to organise teams, interact with people and manage projects effectively, by improving relational, expressive, communicative, organisational and directive abilities.
- People who are involved or wish to become involved in any political, social, business or institutional activity, in any field, and who wish to improve their communication and leadership skills with an emphasis on innovative skills.
- Professionals who are interested in leading the transformation towards an improved political, social or institutional environment: political parties, governing teams, work and union world, business, culture, sports, etc., by reinforcing competences and work-related personal abilities, with a special focus on the management of emotions and health in demanding settings.
- Professionals and students of the fields political sciences, sociology, communication sciences and other similar fields with an interest to lead teams, projects, advertising campaigns and marketing in settings of political, social and business activity.
- Professionals who want to expand their understanding of the organizational structures of society and explore tools for moving up the organization structure and making effective decisions.
- Entrepreneurs with an interest to specialise on the management of the necessary transformative social and political structures for the progress of society, in already-existing entities or new ones.
Access requirements and conditions
The course is also open to students with no prior university education, who will acquire the same knowledge and skills and receive a specific qualification for their learner group. Information on the access requirements and other conditions can be obtained from the course directors.Pre-enrolment
Contact us
Faculty or school where the course is taught
| Address: | Escola de noves tecnologies interactives Baldiri Reixac, 7 8028 - Barcelona Espanya |
|---|---|
| Email address: | masters@enti.cat |
| Webpage: | masters@enti.cat |
| Telephone: | 933233664 |
For further enquiries
| Address: | Escola de noves tecnologies interactives Baldiri Reixac, 7 8028 - Barcelona Espanya |
|---|---|
| Email address: | masters@enti.cat |
| Webpage: | www.enti.cat |
| Telephone: | 933233664 |