The UB at FIL Guadalajara 2025

News | Culture | Institutional | International
(03/12/2025)
The University of Barcelona is participating in the 39th Guadalajara International Book Fair (FIL) in Mexico, one of the world’s most important cultural and publishing events, with a prominent presence of UB Editions and an institutional visit from the rector, Joan Guàrdia. Barcelona is the guest of honour at this year’s fair, a recognition that reinforces its central role in the Latin American market.
News | Culture | Institutional | International
03/12/2025
The University of Barcelona is participating in the 39th Guadalajara International Book Fair (FIL) in Mexico, one of the world’s most important cultural and publishing events, with a prominent presence of UB Editions and an institutional visit from the rector, Joan Guàrdia. Barcelona is the guest of honour at this year’s fair, a recognition that reinforces its central role in the Latin American market.
The UB’s participation in Guadalajara is part of its aim to promote the University’s research, scientific publishing and cultural production internationally. The wide range of titles from UB Editions on display, with a balance between new releases, reference works and popular publications, highlights the diversity and strength of the catalogue, as well as its commitment to reaching new audiences and strengthening its presence in global publishing circles.

UB Editions is present with nearly 1,000 copies distributed across three spaces. The pavilion dedicated to Barcelona displays nearly 100 titles, including Barcelona. L’eterna promessa, Mercè Rodoreda i els clàssics, Breve historia de la Universidad de Barcelona and Barcelona, ​​ciudad de novela, along with a selection of works on the humanities, arts, sciences and contemporary thought.

​​​​​​​At the stand of the Spanish Association of University Publishers, there are more than 100 copies focusing on scientific and academic publications, with titles such as Toda la redondeza del mundo. Ciencia y experiencia de la primera circunnavegación, Economía de la Hispania romana. Paisajes de producción y dinámicas comerciales and Canvi global. Crisi ecosocial i perspectives futures. Finally, in the national area, the stand of Mexican distributor Cifuentes offers a complete selection of publications in Spanish, with some 900 copies, including institutional works, teaching manuals, popular science volumes and new research publications.

FIL is a platform with exceptional visibility. It brings together more than 2,000 publishing houses, over 750 authors from 49 countries, and attracts more than 900,000 visitors. In addition to being a first-rate professional showcase, it is a meeting place that connects institutions, creators, and the general public in an environment of maximum cultural effervescence. The fair’s programme covers literature, visual arts, music, thought, cinema and digital experiences, with a strong Catalan presence in all these disciplines.

​​​​​​​The rector of the UB, Joan Guàrdia, travelled to Mexico to attend the inauguration of the Catalonia stand and to participate in the activities organized by Barcelona City Council and the Government of Catalonia in the city of Guadalajara to coincide with the fair, such as the presentation of Catalonia in Mexico organized by the Catalan Tourist Board. This agenda reinforces the institutional presence of the UB in a space where leading academic, cultural and political institutions converge.